Advertising with Meta

5 weeks of study, 5-6 hours/week

Grade Achieved: 86.12%

This course will establish you as an expert in Meta Ads Manager. Learn how to structure campaigns in Ads Manager by selecting ad objectives, target audience, budget, and placement that fit your unique goals. Learn to create and manage ads across Facebook and Instagram and evaluate and optimize the results of your Ads Manager campaigns. You will end the course by creating an actual ad campaign in Ads Manager to expand not only your knowledge, but your social media marketing portfolio.

By the end of this course, you will be able to: • Structure campaigns in Meta Ads Manager • Identify the major components and elements of an ad in Meta Ads Manager • Build an ad that aligns with your marketing objectives and target it to your intended audience • Set a budget, placement, and schedule for your ads in Meta Ads Manager • Edit and troubleshoot your ads in Meta Ads Manager

SKILLS YOU WILL GAIN

  • Social Media Marketing
  • Meta Ads Manager
  • Meta advertising

WHAT YOU WILL LEARN

  • Structure campaigns in Meta Ads Manager

  • Build an ad that aligns with your marketing objectives and target it to your intended audience

  • Set a budget, placement, and schedule for your ads in Meta Ads Manager